Privacy Policy

This Privacy Policy explains how AL BAJAH ALSUODA TRADING L.L.C (trading as Ballerina Perfume) collects and uses personal data when you visit our website or buy from us. We operate from Shop No 2-4, SALIM BIN AHMED BUTTI, Al Dhagaya, Dubai, UAE.

We aim to handle personal data in line with applicable UAE data protection requirements, including the UAE Personal Data Protection Law (PDPL) where it applies to us.

1. Who is responsible

The data controller for this storefront is AL BAJAH ALSUODA TRADING L.L.C, License No. 980194, TRN 104676015100001.

Contact for privacy requests: hello@ballerinaperfume.ae or +971501504302.

2. Data we collect

Information you provide

• Name, phone number, email address, and delivery address
• Order details, payment references, and communication history (email, WhatsApp, phone)
• Account details if you register with us
• Wholesale / reseller application information (business name, trade license, contact details)

Information collected automatically

• Device, browser, and approximate location data
• IP address and pages viewed
• Cookie and similar technology data (see our Cookie Policy)

Payment card data is processed by our payment service providers; we do not store full card numbers on our servers.

3. Why we use your data

• To process, fulfil, and deliver orders and send transactional updates
• To provide customer service and handle returns or complaints
• To improve our website, product range, and user experience
• To detect fraud and secure our systems
• To meet legal, accounting, and tax obligations (including VAT records)
• With your consent where required: marketing messages and cookies for analytics/advertising

4. Legal bases

Depending on the context, we process data because it is necessary to perform a contract with you, to comply with a legal obligation, for our legitimate interests (such as improving security and operations), or based on your consent (for example, optional marketing).

5. Sharing your data

We may share personal data with:

• Delivery and courier partners
• Payment processors and banks
• IT, hosting, email, and analytics providers who process data on our instructions
• Professional advisers and authorities when required by law

We do not sell your personal data.

6. International transfers

Some service providers may process data outside the UAE. Where we do so, we take steps appropriate under applicable law to protect your information.

7. Retention

We keep order and tax records for as long as required by UAE commercial and tax rules. Other data is retained only as long as needed for the purposes above, then deleted or anonymised.

8. Your rights

Subject to applicable law, you may request access to, correction of, or deletion of your personal data, object to certain processing, or withdraw consent where processing is consent-based. Contact us using the details above. You may also have the right to lodge a complaint with the competent UAE authority.

9. Children

Our storefront is not directed at children under 18. We do not knowingly collect their personal data.

10. Updates

We may update this policy from time to time. The “Last updated” date at the top of this page will change when we do. Continued use of the site after updates constitutes acceptance of the revised policy where permitted by law.